Echinacea x 'Magnus'Beautiful hybrid strain producing bright purple flowers. Blooms late spring though summer with 5-6" daisy-like flowers with a large cone at the center on 24-30" stems. Makes a great cut flower. Native to the plains states. Plant in full sun. Give good drainage and average water. Does not tolerate wet soils. Few pests. Deer resistant. USDA zones 5-9 in cold hardiness. Perennial of the year in 1998.